Reshaping English Training

Growth sectors in Saudi Arabia require a workforce that is proficient in global communication.

Industry Specific

We focus on the sectors that matter most

Transportation

Retail

Business

Hospitality

Meet the Founders

Our leadership team combines global experience with local market knowledge

Bruce Gurfein

With over 30 years in telecom, renewable energy, and mobility, Bruce has led or advised on $4.2 billion in cross-border investments. As founder of Marzum, he brought 150+ tech startups to Saudi Arabia, demonstrating his ability to navigate complex markets and drive growth.

Paul Vesely

An Australian entrepreneur with 20+ years building multinational companies across Asia, the Middle East, and Africa. Paul’s expertise in digital learning and business development, including running a global digital reputation firm, ensures our curriculum and technology meet international standards.

Ayman Al-Aidan

A Saudi Vice Executive Chairman with 25+ years in finance, including executive roles at AlBilad Bank and Emirates NBD Capital. Ayman’s track record in education, real estate, and healthcare investments provides financial rigor and strategic insight.

A $500 million market, with a compound annual growth rate of 10%, driven by Vision 2030’s focus on the tourism, healthcare, and transportation sectors

Industry Specific

Meet the Founders

Market Potential